This Cookie Policy applies to information collected through the use of cookies and other similar technologies (collectively referred to in this Cookie Policy as “cookies”) by AXIA Compliance Limited (a company registered in England and Wales with company number 15868867 and registered address at 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom) and its affiliates (referred to in this Cookie Policy as “AXIA”, “we”, “us” or “our”) when you access and use www.axiacompliance.com and any other websites owned and/or operated by AXIA that contain a link to this Cookie Policy (collectively, the “Website”).
This Cookie Policy explains what cookies are, which cookies we use and why, and what you can do to manage your cookie preferences. Where any information we collect through cookies qualifies as personal data, our Privacy Policy applies to the collection and use of that information. Please review this Cookie Policy and our Privacy Policy carefully. This Cookie Policy may be updated from time to time. We will post the updated terms on the Website.
This Cookie Policy is provided in a layered format so you can click through to the specific sections set out below:
1. What Are Cookies?
2. Why Does AXIA Use Cookies?
3. How Does AXIA Use Cookies?
4. How Can I Manage My Cookie Preferences?
5. What If I Have More Questions About the AXIA Cookie Policy?
1. What Are Cookies?
Cookies are small text files that are transferred and stored by your web browser to your computer or mobile device when you visit or use a website. Cookies contain information that is unique to your web browser, which means they can be used to distinguish you from other website users and allow the website to remember your choices and preferences during your visit.
Cookies can be considered as ‘first party’ or ‘third party’ cookies depending on the domain that places them.
First party cookies are cookies set by a website visited by the user (so for our Website these are cookies set by AXIA).
Third party cookies are set by a domain other than that of the website visited by the user, so if a user visits a website and a third-party organisation sets a cookie through that website, this would be a third-party cookie. AXIA has both first and third-party cookies on our Website.
Cookies can also be considered as ‘persistent’ or ‘session’ cookies depending on their duration. Persistent cookies remain on a user's device for the period of time specified in those cookies and are activated each time that user visits the website that created the cookies, until the cookies expire or are disabled by the user. A user can also delete previously set persistent cookies manually or configure their browser settings to delete cookies at a set interval.
Session cookies allow the actions of a user to be linked during a single browsing session. A session starts when a user opens a browser window and ends when the browser window is closed, following which all session cookies are deleted.
Other similar technologies used on our Website include pixel tags and Web beacons. Pixel tags and Web beacons are tiny graphic images that allow us or preferred service providers to track analytic information about your visit to our Website (such as pages viewed, or links clicked) and monitor when HTML emails are opened.
2. Why Does AXIA Use Cookies?
We use cookies to collect information about your browsing activity and search history, and your interactions with our services, emails and advertisements. We as also use cookies to collect information about the device you have used to access our Website (including the make, model and operating system, internet protocol (IP) address (from which we may derive your geographic location), browser type, cookie identifiers and mobile device identifiers).
We collect this information so that we can:
· provide essential features and functionality on our Website, such as enabling you to select products, place them in your shopping basket and make a purchase;
· make our Website as easy and intuitive as possible for you to use;
· monitor and analyse Website usage and performance so that we can measure the effectiveness of our Website, improve how it operates (including security) and the product selection and services available through it;
· recognise you when you return to our Website in order to improve functionality for your benefit.
· deliver web banner advertisements and targeted updates to you and to “lookalike” audiences (i.e., consumers who share traits with you, such as running preferences);
· remember certain information about your browsing activity on our Website, such as the web pages or products you have viewed and what your preferences are. This information can then be used to personalise and improve the way you interact with our Website (for example, in terms of displaying content that we think might be relevant to you based on your previous activity) and to inform you of promotions that we think you might like and are tailored to your interests, based on your previous activity (where you have consented to receiving marketing communications from us).
We also permit a number of third-party cookies on our website for analytics and advertising purposes, and to meet our contractual obligations to record business transactions that were driven by leads (advertisements/ links) from third party websites.
3. How Does AXIA Use Cookies?
Different cookies have different functions. The cookies we use can expire at the end of a browser session (normally when you exit your browser) (session cookies) or can be stored for longer (persistent cookies) depending on the function and purpose of each.
Our Website uses the following cookies:
Strictly necessary cookies
These cookies are essential for our Website to operate. For example, they enable you to log into secure areas of our website (if you choose to create an account). Some of the cookies we use help secure your browsing session and verify that the session is valid. You cannot opt out of these cookies as the Website cannot function properly without them.
Analytical/performance cookies
We use some first party cookies to measure and analyse how you use our Website so that we can measure its effectiveness and improve the way it works. We also use third party analytics providers to assist us with this process. Our main analytics provider is Google, Inc. through their Google Analytics platform.
To find out more about Google Analytics you can follow thislink:
https://support.google.com/analytics/answer/6004245?hl=en-GB.
You can opt-out of Google analytics. To find out how please visit:
https://tools.google.com/dlpage/gaoptout.
Functionality cookies
These cookies allow our Website to remember choices you make when visiting and recognise you when you return in order to provide functionality for your benefit. For example, functionality cookies allow our Website to remember settings that are specific to you, such as your login details for your account if you choose to create an account with us, so that you don’t have to log back in from the same device each time you visit (provided the relevant cookie was not disabled in the interim).
Targeting/advertising cookies
These cookies track your use of our Website, including the web pages you have viewed, and your interaction with any marketing communications that we send to you. This information enables us to build a profile of your preferences so that we can display content on our Website and other websites that is more relevant to you and your interests. This may include delivering targeted advertising on our Website or other websites and apps that you visit, or preventing you being targeted by advertisements or limiting the number of times you see a particular advertisement.
In addition, if you have consented to receiving marketing communications from us by email, special offers and promotions that are tailored to your interests, based on your previous activity. These cookies will also enable us to measure and analyse the effectiveness of marketing campaigns.
We also use the information collected by targeting/advertising cookies to display targeted advertisements to “lookalike” audiences (i.e., consumers who share traits with you, such as running preferences) via social media platforms and advertising companies, and other targeted marketing service providers (which may be determined by the platform). See the policies of each platform for more information about these types of ads.
Please note that third parties may also place third party cookies, over which we have no control. These third parties include advertising networks and providers of external services like web traffic analysis services, our subsidiaries and affiliates, advertising agencies that we partner with, and targeted marketing service providers. These cookies are likely to be analytical/performance cookies or targeting/advertising cookies.
4. How Can I Manage My Cookie Preferences?
The analytical/performance, functionality, targeting/advertising and tracking cookies on our Website are not strictly necessary for our Website to function but improve the overall performance of our Website and provide you with a better user experience. You can delete or block these cookies by changing the setting on your web browser that allows you to delete or block the setting of some or all cookies. Most browsers are initially set to accept cookies. Each browser is a little different, so check your browser Help menu to learn the correct way to modify your cookie settings.
However, please note that if you do delete or block cookies, we cannot ensure that all pages on our Website will be displayed and/or that all the features and functions of our Website, including any personalised services, will be fully available.
Please note that if you use different computers or mobile devices to access and use our Website, you will need to ensure that each web browser on each device is adjusted to suit your cookie preferences.
More insights
For more information about cookies and how to manage your cookie preferences, please refer to the help section of your browser or visit www.allaboutcookies.org.
5. What If I Have More Questions About the AXIA Cookie Policy?
If you have any questions or concerns regarding this Cookie Policy, please contact us via our ‘Contact Us’ section.
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